Buy or Skip

Investigates a product or startup idea: what has to be true, evidence for and against, the assumption most likely to kill it, and what to test next.

Works your whole customer journey, from outreach and call prep to proposals, support and expansion; drafts in your voice and sends only what you approve.

Finds candidates for your open roles on the public web, checks them against your bar and your existing pipeline, and drafts first outreach for you to send.